The Apt develops brand identity and graphic design that is highly memorable and flexible. Based in sound strategic perspective, effective branding is not only aesthetically pleasing, but also highly functional and meaningful to the target audience. Considered visual elements, be they collateral, video content, photography, graphics or signage bring the brand to life and forge emotional connections with its customers.

Brand strategy, naming review, visual identity development, brand applications and website development for Pennsylvania landscape design and build firm.




Brand Strategy, visual identity design, packaging & marketing materials for NYC quick serve restaurant.




Brand strategy, visual identity & website development for New Jersey real estate development company.




Brand strategy, visual identity & packaging design for iconic NYC restaurant.




Brand strategy, visual identity, naming & packaging design for Connecticut cleaning products company.


